Fundraising Is Beautiful

Fundraising in a bad economy

There's really only one thing you need to be afraid of during this economic crisis. Find out what it is, and discover many other tips for surviving hard times -- and maybe even turning it to your fundraising and long-term advantage.

Program #13

Play: Fundraising in a bad economy (right click or "save as" to save the file for later).

Or subscribe via iTunes here:

Time: 16:34

Donor Acquisition vs. Cultivation -- How They're Different

Getting a first gift from a donor is an entirely different activity from getting subsequent gifts. The way you talk, what you ask for, and how you budget are all different. Knowing these differences is critical to long-term (and short-term) success in fundraising. We'll show you the practical things you need to know.

Program #12

Play: Donor Acquisition vs. Cultivation
(right click or "save as" to save the file for later).

Or subscribe via iTunes here:

Time: 14:20